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Nice effects though.

I'll tell you why so serious

A terrific literary drama and character piece that shows how the process of creating art can be seen differently by those doing it and those looking at it from the outside.

There are moments in this movie where the great movie it could've been peek out... They're fleeting, here, but they're worth savoring, and they happen often enough to make it worth your while.

I think you have to be big fan of Gene Wilder to care for this film. I found it so silly and repetitive I turned the last 30 min. of it off. (it was being shown on cable TV.) Gene Wilder's idea of acting is for him and everyone else in the film to constantly bug their eyes out and behave in an immature and hysterical manner.The idea in regards to this story should have been funny but the execution fell short. The idea revolved around Rainbow Studios wanting to find their own Rudolph Valentino - so they offer a screen test to any man who will show up.Gene Wilder's character, who is called Rudy Valentine, decides to go to Hollywood, taking his wife, played by Carol Kane,(who unknown to him, is in-love with Rudolph Valentino) along with him. this results in totally unbelievable shenanigans, that unfortunately were not particularly humorous.

This production was built around the search for the next Rudolph Valentino. While this work has become dated, it was filmed as a pseudo-retrospective at the time, so it was already "dated" the day it was filmed. This is a total Gene Wilder vehicle. He wrote the screenplay, directed the movie, and was the movie's sole credited producer. He is also THE star of the movie. He does share the limelight with Carol Kane (a pure delight, as usual), but this was one of Wilder's brightest moments. By this time, the world realized they had a comedic genius on their hands and after this work Wilder pretty much had the Midas Touch for a while.Kane plays Annie Hickman, the world's greatest Valentino fan. Wilder portrays a Milwaukean baker who is at the end of his rope. His idiosyncrasies are so severe, he finds it impossible to maintain employment. Upon learning of a contest held by Rainbow Studios (NOT the #1 studio) to find the next Rudolph Valentino, Rudy Hickman just "knows" this is his ticket to a better life. His wife leaves him to go find Mr. Valentino. But once Hickman is in the middle of it all, he realizes his wife is what is most important to him and he sets the works in motion to woo her away from Rudolph Valentino. The formula makes for some of the best heart-warming entertainment that's hit the big screen. It's endearing and funny in its bittersweet malaise.It also goes a long way towards showing what CAN be done with no effects and no locations beyond the Studio Backlot and a few, cheap but decent sets.While it is frayed about the edges, this classic favorite is one ripe for a DVD restoration...perhaps even a 2-disk director's cut for those of us fans who have BEEN fans since the beginning.It rates an 8.8/10 from...the Fiend :.

Gene Wilder (Rudy Hickman) keeps having trouble with the jobs he's had due to his constant daydreaming or his so called "nervous behavior" dealing with sticking his tongue out at people and temporary voice loss. He decides to go to LA with his wife Carol Kane (Annie Hickman) and change his name to Rudy Valentine to try out to become 'The World's Greatest Lover'. He soon questions if it's really worth ending his marriage to become something he really isn't. Dom Deluise also stars as the head of Rainbow Studios who came up with the idea of searching for 'The World's Greatest Lover'. After seeing Rudy's screen test (Dom) picks him to be one of the top 3 finalists to win a movie contract with Rainbow.

This is Gene Wilder at his best! It is one of my all time favorite films. If you ever wanted to be a movie star this film is for you. It shows the struggles of a new actor trying to break into film; at least as it was in the early days of Hollywood. As always Gene keeps you laughing until your sides hurt but what really makes this film different from his others are the love scenes. Their tenderness and passion will touch your heart and bring you to tears no matter how many times you watch the film. Although the only well known supporting actor in the film is Dom De Louise the rest of the cast are wonderful in their role portrayals. If you like Gene Wilder and you spend the hour and a half watching this film I know it will be one of your favorites as well. Let's all make a plea to the studio to put this one out on DVD. As for me it is a MUST HAVE in my collection.