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Very very predictable, including the post credit scene !!!

If you don't like this, we can't be friends.

Story: It's very simple but honestly that is fine.

Although I seem to have had higher expectations than I thought, the movie is super entertaining.

Mr. Everyman and Mrs. Everymen, Dave Morris and Helen Steel distributed flyers, on which they criticized the fast food company McDonald's for their business practices, concerning environment, health risks and advertising amongst others. Because of UK law McDonald's could sue them and ultimately also win the case. However, long term results of Steel's and Morris' engagement were that in the year 2004 the law was changed and McDonald's image suffered an enormous loss. What they've done was important, but Franny Armstrong's documentary "McLibel" shows that an interesting story alone doesn't make a good film. First, the look of the film is held very conventional, meaning that it just looks like your usual TV documentary. The direction is not very imaginative, given that there are mostly the interviews, where I was missing counterweight. The re-enacted scenes were pointless for me, I mean, what should they prove? Just enforcing the emphasis on the David vs. Goliath story, rather than giving an unemotional and for that much more impressive view on this case.

Now I don't adore McDonald's or even think their food is particularly good. Do I think they do things that aren't completely fair? Of course I do, but so do all sorts of companies. I think the people that refused to say sorry are two people that have WAY too much time on their hands. I like documentaries very much, but I hate it when they are completely one-sided A-LA Michael Moore! I think it is a shame about some of the practices of companies, but what these people forget is that companies aren't really out to make friends, they are out to MAKE MONEY! I think it is quite hilarious, that these people just wouldn't say sorry and get on with their lives. I am sure it is the principle of the thing, but honestly, get a life! Was this documentary good, Not really, was it even very well done, not in the least. I am sure fast food is a huge reason that people (particularly in America) are becoming more and more obese. The problem w/ blaming McDonald's is the fact that even though their food is not particularly good for you, it is the fault of all the lazy people that can't make basic foods for themselves. It's every individuals fault when they become obese then blame McDonald's for all their health problems. It is the new thing especially in the U.S. to blame EVERYONE else for their problems, which is especially sad. Does McDonald's do a lot of things that are perhaps morally wrong, absolutely! So do all sorts of companies, not just the almighty McDonald's. This documentary is all against McDonald's and not even one thing says some of the good things they do. If everyone despises McDonald's so much, then they can just stop going. Until that happens there will always be some that hate companies for whatever reason they so choose.

"It is about the importance of freedom of speech now that 'MULTINATIONAL CORPORATIONS' (BOM-BOM-BOM!) are more powerful than countries." What a shameless attempt to turn pseudo-convictions into dollars (or pounds, in this case). It seems painfully clear that the release of this documentary is a nauseating attempt to ride on the coat tails of Super Size Me. I know it culminated in 1997 or so, but that just makes its 2005 release all the more transparent for what it really is: Shameless.The types of people who enjoy these types of films are so jaded toward "THE CORPORATIONS," that monolithic, hell spun entity, because they're so successful. What it comes down to is pure, unadulterated jealousy. Yet ironically, those same champions of egalitarianism; the self-styled "Davids" of David and Goliath lore, are pretty quick to engage in practices which might help to line their pockets, as evidenced by this film's shamelessly belated release. Steer clear of this sore loser propaganda.

... More of a quest featuring a camcorder and people with an axe to grind Dave Morris and Helen Steel hit the headlines circa 1990 when after taking part in a leaflet campaign outside a London branch of McDonalds they found themselves on being sued for libel and this tells their story over several years of their quest to find " justice " Now if this was an objective documentary I would have perhaps found admirable things about it but it's not objective at all or even subjective - It's polemical opinion featuring two people with an axe to grind against a corporate company that's fashionable to bash and seems more interested in having people the average Joe have never heard of stating nonsense . Take Eric Schlosser ( Someone who's written a book on McDonalds hence it makes him some sort of expert ) who tells us that " McDonalds is deliberately designed to control workers and offer them as little creativity and intuitive as possible " ! Forgive me for pointing this out but if someone is paid to flip burgers and clean tables then why should they be encouraged to have a creative side ? If it's creativity they wanted maybe the could have joined the Lee Strasburg Acting School or have gone to University to study literature ? If you work in a cafe you have to do the exact same kind of work except for some reason this doesn't bring out the anger in Schlosser . Apparently according to him it's only McDonald workers who have pulled the short straw in life since they're not allowed union membership ( Again many companies of whatever industry do not allow union membership ) and have to do boring tedious work . Wow I thought people only worked for the money And this is typical of the arguments put forward by Schlosser , Morris and Steel - They're not wide reaching arguments at all . Yeah I agree that a high fat /high sugar junk food diet that McDonald sells isn't too healthy but is it actually cancer causing ? - This was the claim that almost certainly caused McDonalds to sue the pair - and for some reason no one in McLIBEL makes the point that McDonalds isn't the only fast food chain selling this type of junk food , several other similar fast food chains sell more or less the same stuff . Did they protest outside these fast food chains ? Perhaps the most cogent point is that no one is actually forced to eat at McDonalds and this fact is conspicuous by its absence .I guess the whole concept behind McLIBEL is that the audience will cheer that Morris and Steel eventually won the case against a corporate giant but only if you agree with the duo's politics . We're asked to empathise with the self righteous Morris and Steel but my own feeling is that haven't done anything heroic and are in fact just self seeking publicists . At least SUPERSIZE ME was entertaining despite the flaws . There's little entertainment to be found in McLIBEL