Watch Cool It For Free

The Age of Commercialism

hyped garbage

How sad is this?

I like movies that are aware of what they are selling... without [any] greater aspirations than to make people laugh and that's it.

The basic idea of this movie is that it points out the costs of different environmental proposals for dealing with global warming, and points out that the ideas proposed by most American liberals such as "Cap and Trade" are far more expensive than other alternative solutions, and are also relatively ineffective at solving the global warming problem compared to these other alternative solutions.This is not a movie that is setting out to "deny" that anthropogenic global warming is a real problem. This is a movie largely aimed at doing a cost-benefit analysis of various proposals for solving environmental problems like global warming, and that's a distinguishing quality it has that most other anti-environmentalist movies lack.In that way, this movie provides a critical third point of view for the debate between environmentalists and conservatives which is desperately needed.

Great documentary! It will make likely make you reconsider some of your established beliefs for the topic. Science based but still entertaining (as far as documentaries go). Those who believe that global warming is a myth will reconsider their paradigm and the believers that are praying for a local windmill farm might reconsider that stance. It also tells the story of how Lomborg was booted from the scientific community for political reasons and then returned to his position when an independent review/investigation found that his work is indeed fact based.Inspired me to get his first book "Skeptical Environmentalist". It is too bad that this topic is so divided and emotional as it will prevent many from viewing. I recommend watching no matter what your current paradigm.

Like Inconvenient Truth, this documentary (and it is a very good documentary) should be watched if you wish to empower yourself with additional information on the whole climate change debate. Lomborg believes in global warming, so much so that he is advocating that we do something about it. The difference between his proposals and those of the alarmists and fear-mongers is that he is questioning the current high costs for carbon reduction (and as usual the political protection of big corporations) that result in very little benefit to the planet. Instead he presents scientists who are already tackling the same problem (of global warming) but in different, non-mainstream ways that could also improve health, education, reduce poverty and enable a better way of life for people on the planet. So why should people decry this documentary when all he's asking is for us to consider alternatives that may be more efficient but potentially less profitable for the folks protecting the status quo? Remember, we only need to protect Earth for humans to survive and thrive on it, otherwise the planet will take care of itself as it has been doing for millions of years. Even if Earth's environment becomes that of Mars, Earth would adapt and continue. It's mankind that will disappear. What Lomborg is asking all of us to do is to think of and support alternative solutions that are practical without bankrupting mankind (thus stopping anything from being done in the first place because of the high costs). If putting solar panels on your house while painting your exterior walls and roof white COULD cost no more than what you would pay for cable TV in one year and it helped reduce your dependence on fossil fuels by cutting your energy bill as well as cooled the planet, wouldn't this be worth doing and writing to your congress representative for? As he points out, turning your lights off for one hour per year and lighting candles so that you can see in the dark does not affect climate change whatsoever. In fact, your candles are probably making it worse. Change your tactics: Do good that really makes a difference (follow the money and the data) rather than do good that's only a facade (skin deep).

Not rating the documentary here, which is pretty standard anyway, but the man himself. He thinks he is so smart, but his conclusions and reasoning is terribly flawed and simplified,but what took me over the edge is him going to Nigeria and showing how he is distributing food and helping out. And asking the kids what do they want, yeah, education, cars.... as we had to choose between spending money in that or averting global warming, how incredibly simple isn't it. And the irony is that Nigeria is feeding us with oil while leaving their population in misery. Disgusting. All I can say, disgusting. This man disgusts me like no one has in a long time. I really hope his dangerous message doesn't get across.