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Although it has its amusing moments, in eneral the plot does not convince.

what a terribly boring film. I'm sorry but this is absolutely not deserving of best picture and will be forgotten quickly. Entertaining and engaging cinema? No. Nothing performances with flat faces and mistaking silence for subtlety.

One of the film's great tricks is that, for a time, you think it will go down a rabbit hole of unrealistic glorification.

It is encouraging that the film ends so strongly.Otherwise, it wouldn't have been a particularly memorable film

For the life of me I don't understand why this movie has such low ratings. I truly enjoyed it. I couldn't care less about the producers' intention and whether or not they are advertising something. If they manage to do so through this superb film, good for them. What matters to me is the effect the whole journey has on me as a viewer, and this was something rather addictive. I just couldn't get enough of these road trips.Professional as the character is, his mission is not without danger. He is not exactly Frank in the Transporter movies, nor is he Jason Bourne, nor James Bond on a recovery pursuit, although he is a little bit of all of them. It seems so sad to me that people expect a purpose out of it all. It's not the end that matters, it's the journey in itself. Had that case ended somewhere else, I would have been worried and disappointed. By the looks of it and all the technology and secrecy that are involved, we can have a pretty good (or maybe a rough idea) of the contents of the case, and if it is what I think it is, where would we want it most than on the bottom of the most unfathomable hole? This film is like a song playing through lovely European scenery, with cars, smart phones and precise instructions almost lulling you to sleep despite the urgency of the whole trip. And if I got it wrong, if I got it all so wrong and this is only a piece of crap, there still remains one strong element which makes it all well worth watching: the incredible presence of Mads Mikkelsen. But do I really need to mention this?

Road movie is a long-time genre, and there are usually 2 types of them: a) a merry company is willing to experience new people and places b) a single person is willing to find his or her inner self or something/someone missing. For this matter, Move On is different, as the leading character has a task to fulfill (rather dubious one), but unintended changes in plans bring him into novel places and novel situations. The distances are long, and thanks to Europe's not-so-large-area, we see a lot of wonderful landscapes, towns and events - as the film is project-based and contains inputs from different views.And in the center of all this - a magnificent Danish actor Mads Mikkelsen, who is most of the time alone on the screen, are there are not many actors who could fill out the course of events, so you are not feel bored and try not to notice evident flaws and gaps in the plot, uneven run of the latter. Yet, there were some twists and gripping chases, but particularly due to Mikkelsen's performance, I can give strong 7 points to this film.PS To those who saw Move On as a car commercial - it would have ridiculous to hide symbols on the cars :) For me, product placement was not conspicuous, I was focusing on other elements.

I watched this movie yesterday on TV, and from what I read it was made by fans, but the concept were commercial project of the road movie with product implementation. From the beginning of the movie there's T-Com logo and it was obvious that this movie is an experimental project of the telecom company. From numbers of brand new smart phones in this movie it was obvious. The fans in this case were the creators of the various elements in the movie, chooses by officials of the project. Anyway it is nothing but commercial action spy movie, with typical action scenes. The movie lay strongly on James Bond concept, but it is shallow and may be confusing, especially by the end. The plot is all about aged secret agent that needs to deliver strange aluminum case from one location to another. The movie is filled with lovely European countries sceneries, especially from Croatia, Montenegro and Macedonia. But what makes worth to watch it is an excellent Mads Mikkelsen as an leading actor who held all by his charisma. Mikkelsen is such a great actor that he can make weak movie better one. He also is able to bring complete movie with all bad elements and bad actors to a higher level. This is the case here. The scenario is so weak and rest of the cast are from mediocre to weak or amateurish, yet Mads put a shine on all of them, and brings us watchable product. He is like good ingredient that makes food better. Anyway the movie is nothing to be remember for, except the acting of Mads, and it is probably only for those who admire this actor.

What happens when a big corporation makes a 100 minute commercial? This: We get to see many brand-new products (e.g. we see very many cars made by Volkswagen or its subsidiaries Audi and Porsche driving around all the time), great pictures of beautiful cities, an amazing woman and gorgeous landscapes, and we get to hear very atmospheric music and sounds. So if acting, cinematography, music and locations are great it's a great movie, right? Well yes, if there wasn't one thing completely missing: a viable story.------------------SPOILER AHEAD----------------------------------------------------------------All we see throughout nearly the entire movie is a somehow squinted looking Mads Mikkelsen driving (always by car - vw -, never by plane, train, bus or bike) a suitcase with unknown contents to various places in Europe for no transparent reason. So "road movie" can be taken literally, because we see very many roads for a long time.Then there is an ominous black Porsche SUV in evil black following him and a mysterious lady seemingly helping him, then making him drunk and finally stealing the suitcase, naturally after having seduced Mikkelsen.Not surprisingly, this cannot bring a story to life or even evoke any emotions in the observer which would go further than: oh, this landscape/city looks really beautiful!